The most important thing to consider when building your show is to offer as much information as you can about what audience members can expect when deciding whether or not they want to purchase tickets.

Keep in mind, the profiles associated to the show will be visible to the audience so all the information they need about the artist and/or host is readily available, eliminating the need to add those details to the Show Description.

For the Show Description, focus on what can be expected at the event; the vibe, the offerings, expectations of the audience, accessibility, seating, parking etc.

Think of the Show Page as your opportunity to “sell” the show.

If you have Multiple Ticket Types, each ticket type will have its own description box, so this can also be left out of the show description.

Here are a few slides from our Safer Spaces project to consider when deciding what needs to be shared: