Both Artist and Host profiles can choose to either self-book a show, or book with a connection made through Side Door. Learn More About Connections Here.
To book a show you will need to make sure you have created an Artist or Host profile and have logged into Side Door. (Haven’t done that before? Click here)
1. After logging in, click on the Side Door logo in the top left of your screen and select Ticketing. This will take you to Your Shows tab, where all of your Upcoming and Past shows will be displayed.
2. Next click the green Plan a Show button near the top left of your screen.
3. Be sure to select the Online Show option, rather than In-Person, by clicking the green Start Planning an Online Show button.
4. You will have the option to select a profile from your list of connections, or to complete a Self-Booked show without a connection. Once you’re ready, simply click the green Start Planning button to initiate the booking process.
*For bookings initiated by another party, a message will be sent to your Chat tab. This can be found by clicking the Side Door logo in the top left of the screen, selecting Connect, and navigating from Explore to Chat in the top navigation menu. If you are planning a show with another user, check Chat first to see if your connection has already started a booking.
5. Upon clicking the Start Planning button a Pre-Planning Checklist will appear. From here you can perform an Internet Speed Test to check if your internet connection meets the requirements. If all is well, simply check the box stating you’ve reviewed the checklist and click Start planning an online show to generate a new booking in the show builder. The show builder will walk you through a series of tabs to enter all the necessary show details.
6. If you’re booking with one of your connections on Side Door, you can use the chat box, known as the Show Thread, on the right-hand side of the screen to speak directly with them. The chat box also logs a history of edits made by any party.
*You can call for a Side Door staff member’s attention by hitting the Support button at the top right of the page, selecting Chat help, and clicking the Open Support Tool button.
7. The show builder contains six tabs: Basics, Platform, Ticketing, Promo, Details, and Review (this last tab will read Sign Off if booking with another connection). You/your collaborators can proceed by entering appropriate details with each step, concluding with a final review and sign off from all parties.
If you’d like to see what your show looks like before publishing, click on the Preview Show button.
Once completed by all parties involved, the show builder will automatically publish a show page and create the ticket link. (Did you get a message saying you need to set up billing? Click here to find out how!)
You’ll receive a confirmation email from Side Door outlining show details and explaining how the show announcement works. If you chose to announce right away, your show’s tickets will automatically go on sale, and if public, will be posted to the Side Door shows page.
Private shows will create a ticket link and go on sale automatically as well, but will not post anywhere publicly accessible.
Information about each tab in the Show Builder:
Begin by entering the show’s date, start time, and end time. The Estimated end time is when your ticket sales will turn off. You can also change the time zone of the show (we’d recommend displaying the time zone you will be performing in), and whether or not you’d like the show to be publicly posted or kept private and not shared widely. When you’re happy, select Save & Continue to move on to the next step!
* If you’re working on a show thread with another connection, saving a tab’s details sends them to the other party for approval. You’ll be able to move on to other sections in the meantime, but cannot finalize the show without their approval. If you’d like to make a change, click Edit to change what you’ve entered and send that information to the other user again. You can track the progress of each show’s requests, modifications, and approvals in the chat box to the right of the page!
Here you will choose what type of online show you will be presenting.
An Interactive show (hosted with a Side Door Zoom account) allows you and your audience to see and engage with each other! (More info on Interactive shows here)
A Broadcast show (hosted directly on Side Door via RTMP URL & Stream Key) is a more traditionally passive content-viewing experience - users will be able to see and hear you, but engagement will be contained to a chatbox on the show page. This option offers higher fidelity audio & video. Choosing Broadcast as your show type will follow up with questions about your preferences, including whether you’d like to provide a video file for a pre-recorded broadcast rather than broadcasting live, and whether or not you would like to provide a 48-hour replay window of the show for ticket holders after the broadcast has ended. (More info on Broadcast shows here)
When you have your show type decided, click Save & Continue to move on to the next step.
This is where you choose the show’s Currency, PRO [Performing Rights Organizations] remittance (if needed), Ticket Type(s) and associated Price(s), Capacity, Profit Split, Geo-Gating, and more. All of these details are entirely up to you! (Not sure how to create multiple ticket types? Click here)
* Side Door’s split is 15% of net revenue for Online Shows (after P.R.O. remittance), compared to 10% for In-Person shows. This covers the Side Door support fee associated with Online Shows. (More info on these fees here)
A live breakdown of the potential show split is shown at the bottom of the screen as you edit. This tab also includes a section that calculates the cost to the customer for a ticket based on the ticket price, taxes and fees. Select Save & Continue to move on.
Here is where you create your Show Title, Show Description, input links to media, and select promo images.
A few things worth expanding on:
Side Door’s public-facing promo image size is set to 1200 x 675 - your photos will show up best in those photo dimensions, or with a 16:9 photo ratio!
The Show Description is shown to all prospective customers, whereas the Private Message to Ticket Holders is only shown to ticket holders - the latter is a great way to share a message with only your attendees, whereas the former is for everyone to see! For every different ticket type you have, you can add a different Private Message to Ticket Holders. This message will go out with reminder emails 3 days before the show, and on the day of the show.
The Custom link for ticket holders is only shown to ticket holders, and is a great way to lead folks to an additional page post-purchase - maybe to a sneak peek of an upcoming release, a donation page, or a merch store with discounted bundles for ticket buyers!
You have the option to set up Affiliate Links for your show, which are useful for tracking views and sales coming from a single source. Keep in mind these links won’t lead anywhere until you’ve signed off on your show.
Here is where you can choose to enable or disable the Show Chat. Ticket holders can chat with each other on your show page prior, during, and after the show. All show organizers will have the power to lock or disable the chat, as well as block users and assign more chat moderators. Your team will be responsible for monitoring the thread for offensive or abusive comments.
On the Details tab, you must also include the day-of-show emergency contact(s) for this event. Please include Contact Information for someone who can be reached during the performance and indicate whether they will have access to admin controls during the performance.
Many of the show’s details are presented on this page for final review. To see a final preview of what the show will look like to ticket buyers click Preview Show at the top of the screen. You will also be asked if you have scheduled an audio/visual (A/V) test with Side Door staff, or if you’d like to handle that portion on your own - an answer is mandatory before continuing.
Take a moment to review all of the details, and when you’re happy with how everything looks, hit Publish Show at the bottom of the screen to indicate your final approval. If there are any details you’d like to adjust before publishing the show, click on the appropriate tab to return to that step in the booking process and make changes before publishing the show. When a show is published, the Basics, Platform, and Ticketing tabs will be locked and only a Side Door staff member will be able to make post-publish edits. The Promo and Details tabs remain customizable indefinitely!
Sign Off (not applicable to Self-Booked shows):
If booking with another connection on Side Door, the Review tab will read Sign Off instead. This is because both parties need to include a signature to complete the booking process. When you’re happy with how everything looks, sign off in the signature box at the bottom of the screen to indicate your final approval. If there are any details you’d like to adjust, click on the appropriate tab to return to that step in the booking process and make changes before signing off. A sign-off indicates final confirmation of a show’s details, but doesn’t lock you out of future adjustments! If somebody changes any details on a show after the other party signs off, that signing party’s signature will be voided and they will be required to approve the new changes before confirming via sign-off once more.